Brand International Impact Marketing - Senior Associate
J.P. Morgan
Are you ready to shape the global perception of JPMorgan Chase? Join our Brand Marketing organization and drive impactful brand campaigns that elevate our reputation in EMEA and beyond. As a Brand Manager, you will collaborate with talented teams, leverage insights, and deliver creative solutions that make a difference. This is your opportunity to influence a world-class brand and grow your career in a dynamic, fast-paced environment.
As a Brand Manager – International Brand in the Brand Marketing team, you will lead the development and execution of brand strategies that strengthen JPMorgan Chase’s reputation in EMEA and other global markets. You will work closely with cross-functional partners, translate insights into high-impact campaigns, and ensure our brand is consistently represented across all touchpoints. Your expertise will help us connect with key audiences and drive business results.
Job responsibilities
- Cultivate partnerships with internal marketing teams, providing guidance and support to deliver effective campaigns.
- Collaborate with business partners to navigate projects through internal systems and processes, ensuring smooth delivery of brand and marketing priorities.
- Manage agency selection, project management, and production to deliver campaigns that meet creative, timing, and budget expectations.
- Work with agency partners and internal creative teams to develop comprehensive campaigns aligned with business and marketing objectives.
- Develop and implement brand experience and creative guidelines for consistent brand representation.
- Partner with Insights, content, creative, and client teams to create compelling assets for target audiences.
- Provide creative feedback that challenges expectations while adhering to brand guidelines.
- Build relationships with marketers across the company to support their efforts and ensure brand consistency.
- Utilize metrics and analytics to drive campaign performance and optimize results.
- Present strategy, creative concepts, and tactics to senior leadership for feedback and approval.
Required qualifications, capabilities and skills
- Relevant marketing experience focused on brand strategy, reputation marketing, marketing communications, or advertising execution.
- Experience working with international, matrixed organizations.
- Ability to work independently and collaboratively with global stakeholders.
- Strong understanding of creative development, campaign management, production, and executional best practices.
- Demonstrated respect and understanding of cross-regional nuances to form global strategies.
- Strategic and innovative thinker with problem-solving skills; excels in dynamic, fast-paced environments.
- Experience collaborating across business and staff areas at all levels.
- Flexibility to work across time zones on high-priority initiatives.
- Willingness to travel internationally as required.
Preferred qualifications, capabilities and skills
- Experience developing paid social storytelling and tactics to drive engagement across platforms.
- Proven ability to lead brand marketing initiatives at category-leading companies.
- Strong grasp of performance data, paid media testing strategies, and creative optimization.
- Mastery in visual identity and brand standards.
- Effective communication skills and experience presenting to senior leadership.
- Proactive approach to new thinking and creative vision.
J.P. Morgan is a global leader in financial services, providing strategic advice and products to the world’s most prominent corporations, governments, wealthy individuals and institutional investors. Our first-class business in a first-class way approach to serving clients drives everything we do. We strive to build trusted, long-term partnerships to help our clients achieve their business objectives.
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.
Lead international brand strategy and campaign execution to enhance JPMorgan Chase’s reputation across globally.
